The scale of Buck Mason’s Flatiron flagship called for a different approach from the brand’s smaller stores. We wanted to give the large retail floor the intimacy and comfort that had defined the earlier locations.
Antique hemlock floors run throughout the store, while wood millwork, vintage furniture, art, books, objects, and a vintage car divide the larger room into a series of smaller areas. Places to sit and pause are integrated throughout.
Together, these elements give the flagship a personal scale and a sense that the store has been assembled over time.